| Ses. | Session, agenda & prescribed material | Type |
|---|---|---|
| 1-2 | Lecture - Course Intro Welcome to the course! In this first session we'll spend some time getting to know each other, learn what defines a startup, and take a birds-eye view of what a "typical" startup lifecycle would look like. We will also discuss the course structure, objectives, deliverables and methodology, and spend some time aligning expectations. Lecture - 2 Founders - Different Paths This is a story I personally love, which can teach us a great deal about the value of execution and vision throughout a startup's lifecycle. Prescribed material ArticleThe Innovator's DNAR0912E-PDF-ENGTechnical noteIdentifying and Exploiting the Right Entrepreneurial Opportunity...For You808043-PDF-ENGCaseTesla Motors: Disrupting the Auto Industry?IN1137-PDF-ENGCaseSpeeding Ahead to a Better Place512056-PDF-ENGSlides & notes —session1&2 Speeding Ahead to a Better Placepdf—session1&2 Tesla (Act 1) Disruptor or Disruptedpdf | Lecture |
| 3-4 | Lecture - Course Intro Welcome to the course! In this first session we'll spend some time getting to know each other, learn what defines a startup, and take a birds-eye view of what a "typical" startup lifecycle would look like. We will also discuss the course structure, objectives, deliverables and methodology, and spend some time aligning expectations. Lecture - 2 Founders - Different Paths This is a story I personally love, which can teach us a great deal about the value of execution and vision throughout a startup's lifecycle. Prescribed material Technical noteHypothesis-Driven Entrepreneurship: The Lean Startup812095-PDF-ENGCaseGametimeE496-PDF-ENGTechnical noteCustomer Discovery and Validation for Entrepreneurs812097-PDF-ENGSlides & notes SlidesAdvanced Entrepreneurship 2025html—session3&4 GAMETIMEpdf | Lecture |
| 5 | WORKSHOP #1: Problem to solve Required session preparation: Each group will come prepared to present to the class in 2-5 slides the problem they will be looking to design their venture around. Groups may also present several problems they are considering. Each presentation should not take more than 5 minutes. Lecture: Customer Discovery, validation, lean Startup and product market fit The customer discovery & validation process has been developed in order to give startups a framework, which when applied properly, can significantly reduce the risk of developing something with a poor, or non-existent product/market fit. In this session we'll learn the steps, and discuss how you can apply them to the startups you are currently building for your final pitches. | Workshop |
| 6 | WORKSHOP #1: Problem to solve Required session preparation: Each group will come prepared to present to the class in 2-5 slides the problem they will be looking to design their venture around. Groups may also present several problems they are considering. Each presentation should not take more than 5 minutes. Lecture: Customer Discovery, validation, lean Startup and product market fit The customer discovery & validation process has been developed in order to give startups a framework, which when applied properly, can significantly reduce the risk of developing something with a poor, or non-existent product/market fit. In this session we'll learn the steps, and discuss how you can apply them to the startups you are currently building for your final pitches. Prescribed material CasePear VCE630-PDF-ENGArticleHow VCs Think: The Psychology That Drives Investing Decisions | Workshop |
| 7 | WORKSHOP #2: Problem/solution validation For this session, each group will come prepared to present their problem hypothesis, solution hypothesis, and a high-level validation plan. The validation plan should be feasible to be carried out within the course’s time constraints. Groups should use 2-5 slides, and pitch for 4 minutes max. Slides & notes SlidesAdvanced Entrepreneurship 2026html | Workshop |
| 8 | COACHING #1 - problem & solution hypotheses and validation plan In this session i'll be meeting with each group for 20 minutes. You should come to this meeting after refining your hypotheses and validation plans. At the end of this meeting you should have a clear validation plan moving forward. | Lecture |
| 10 | WORKSHOP - Business Model & Financial Projections This week we will tackle the issue of making educated assumptions which will help us build a revenue model and projections before one line of code has been written. I will be meeting with each group individually in order to help you refine your business model and financial projections. Required session preparation: 7 1. Be well on your way in the evolution of your final project. 2. Read the 2 provided articles in the course material | Workshop |
| 11-12 | COACHING #2 - Validation results and final touches In this session i'll be meeting with each group for 20 minutes. By this meeting, you should be in the final stages of your validation, and having drawn up conclusions you feel strongly about, be ready to show me your business case and discuss any aspect of your venture which you may still be struggling with. Other / Complementary Documentation: Attendance % in Europe's top 5 football leagues Prescribed material ArticleThe Now Constant Crisis of Empty Seats in Sports (Vocal-media) | Case |
| 13 | The Never Empty Story Just over 10 Years ago, during my IMBA at IE Business School, I decided to tackle the problem of under or over-demand at live-events. Following graduation, I teamed up with a fellow class-mate, and we founded Never Empty. The story of Never Empty is the type of story you are likely to never read about. There was no glorious exit, nor did it crash and burn due to a controversy or scandal. Yet because the story is reminiscent to that of so many startups - it provides for some great takeaways. | Workshop |
| 14-15 | GUEST SPEAKER During this session, a notable guest speaker will share their experience. Before the session - I will send the class the profile of the guest speaker and you will be able to submit questions for a q&a. | Lecture |
“Advanced Entrepreneurship” is a course designed for those students who have completed their core entrepreneurship course, and have elected to dig deeper in their academic entrepreneurial journey.
The course content and structure take into account that students have an awareness of basic entrepreneurial concepts and methodology, and aims to provide them with a hands-on, practical experience which will come in handy when structuring their future ventures.
The course will focus on early stage entrepreneurship and will cover more advanced and practical concepts than those taught in previous courses.
The purpose of the course is to engage students in a well-rounded experience of the entrepreneurial process from ideation to venture roll out that provide them with a deep understanding and application of entrepreneurial skills, tools, and knowledge, allowing for integration the different skills students will learn from other courses.
Learning Objectives
Upon the completion of this course, participants should:
2 Know how to recognize and evaluate new venture opportunities, understanding both the entrepreneur's as well as the investor's perspective; Understand the issues faced by entrepreneurs when starting a venture; Acquire skills and tools required for embarking on a new project in an independent and a corporate context; Analyze the nature of opportunities in the context of new and/or growing ventures and apply this to writing a great business plan. Know how to properly devise testing and validation best practices in order to minimize risk when launching our venture. Understand how to change an idea according to customers need and shareholders expectations. Be able to create an appealing pitch that will help sell the idea. Experience working in a venture-driven team. Develop capabilities to tie together the different areas of a company’s management, including strategy, HR, finance, marketing, etc.
| 20260320 Advanced Entrepreneurship | Ryohei Notes | docx |
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| 20260528 advanced entrepreneuship | Ryohei Notes | docx |
| 20260601 advanced entre final class | Ryohei Notes | docx |
| 20260601 advanced entre final presentation1 | Ryohei Notes | docx |
| Advanced Entrepreneurialship individual assignment extra credit kanji app | — | docx, pdf |
| Syllabus Advanced Entrepreneurship | — | |
| Syllabus Advanced Entrepreneurship Links | — |
| Ses. | Session, agenda & prescribed material | Type |
|---|---|---|
| 1 | Introduction to Corporate Venturing Overview of Corporate Venturing The Role of Open Innovation today in Corporate Innovation Distinction between corporate venturing and traditional business development Challenges with Corporate Venturing This background note discusses corporate venturing activities (CVA) and the four most common types: Corporate Venture Capital Unit, Corporate Venture Builder, Venture Client Model, and Corporate Incubator/Accelerator. It focuses on how firms engage in CVA to drive innovation and new business development by forming relationships with start-ups and gaining insights into emerging technological innovations. Prescribed material CaseCorporate Venturing and Innovation: Driving Growth and New Business DevelopmentTCC 821-0040-5Slides & notes SlidesCorporate Venturing & Ecosystem Developmentpdf | Lecture |
| 2-3 | Innovation Ecosystems Understanding innovation ecosystems Role of ecosystems in corporate innovation Building Ecosystems Examples of “best in class” Ecosystems The Challenges in Building Ecosystems | Workshop |
| 4-5 | Financing Corporate Ventures Financing models for corporate ventures Balancing strategic and financial objectives Corporate Venture Capital The role of M&A in Corporate Innovation Building Innovation Ecosystems Prescribed material CaseSAUDI ARAMCO AND CORPORATE VENTURE CAPITAL816068-PDF-ENGSlides & notes ReadingsA Process Model of Corporate Venture Capital as ExternalpdfReadingsSaudi Aramco and Corporate Venture Capitalpdf | Case |
| 6-7 | Corporate Venture Governance Governance structures for corporate ventures Managing risk and performance in corporate ventures Mini-Workshop on Governance and Project Ideas Finalized Culture and Leadership in Corporate Venturing The role of organizational culture in supporting innovation | Workshop |
| 10-11 | Venture Studios & Accelerators Strategies for collaborating with startups, accelerators, and incubators Venture Studios Scaling and Sustaining Ventures Challenges in scaling corporate ventures Strategies for long-term sustainability Prescribed material CaseR/GA: CORPORATE VENTURE STUDIO VS. ACCELERATOR719414-PDF-ENG | Workshop |
| Further reading | A Process Model of Corporate Venture Capital as External | |
| Further reading | Saudi Aramco and Corporate Venture Capital | |
| Further reading | Saudi Energy Innovation Hackathon^J Incubator^J and Accelerator |
This course explores the dynamics of corporate venturing and the development of innovation ecosystems. It covers the strategies for creating and managing ventures within a corporate structure, fostering an environment conducive to innovation, and leveraging external partnerships and networks for sustainable growth.
Understand the fundamentals of corporate venturing and innovation ecosystems. Learn to identify and evaluate opportunities for corporate ventures. Develop strategies for building and sustaining innovation ecosystems. Analyze the role of leadership, culture, and governance in corporate innovation. Explore real-world examples and case studies of successful corporate ventures and ecosystems.
2
| group presentation Vonovia Pitch Final | pptx | |
| groupwork vonovia.pptx |
| 20260407 Corporate Venturing | Notes | docx |
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| 20260603 corporate venturing | Notes | docx |
| CVC Lecture 2026 | Slides | pdf, pptx |
| RELMKTG | Slides | pdf, pptx |
| Saudi Energy Innovation Hackathon, Incubator, and Accelerator | Slides | pptx |
| Saudi Energy Innovation Hackathon^J Incubator^J and Accelerator | Readings | |
| Syllabus CORPORATE VENTURING & ECOSYSTEM DEVELOPMENT | — | |
| Syllabus CORPORATE VENTURING & ECOSYSTEM DEVELOPMENT Links | — | |
| The Roll-Up Playbook | Slides | pdf, pptx |
| Venture Building IMBA | Slides | pdf, pptx |
| Ses. | Session, agenda & prescribed material | Type |
|---|---|---|
| 1 | Introduction to Entrepreneurial Finance This session serves as a general introduction to the course, explaining everything from learning goals to grading criteria. Furthermore, this session covers the basics of entrepreneurial finance. First, students will learn about the similarities and dissimilarities between entrepreneurial finance and corporate finance and establish why venture capital is often required to start and grow entrepreneurial ventures. It will also cover the basic financial concepts to assess business models and investor returns. Slides & notes —Session 1pptx | Lecture |
| 2 | Early Financing Sources This session explores the landscape of early-stage financing, including incubators, accelerators, crowdfunding, and business angels. It examines the unique value proposition of each funding source, their motivations, and the support they provide to startups. The discussion also covers trade-offs and fit with the entrepreneur’s goals and stage of development. Slides & notes —Session 2pptx | Discussion |
| 3 | Traditional Financing Sources Focusing on venture capital (VC), private equity, and corporate VC, this session analyzes institutional sources of funding for startups entering growth phases. Topics include fund structures, fund economics, investor incentives, and how VCs and fund managers generate returns. The session also links these sources to startup capital strategies. Slides & notes —Session 3pptx | Lecture |
| 4 | Securing the Right Financing – Case Study: AIRTAME This session focuses on the critical decision-making process of securing the most appropriate type of financing for an entrepreneurial venture. Using the AIRTAME case, we will explore the trade-offs between various funding sources, such as angel investment, venture capital, and alternative funding routes. The session 4 highlights the strategic implications of financing choices on control, valuation, and trajectory. Prescribed material CaseA Funding Decision for AirTameRSM005-PDF-ENG | Case |
| 5 | Alternative Financing Sources This session examines funding strategies beyond traditional equity. Topics include bootstrapping, venture debt, revenue-based financing, public grants and guarantees, and the growing role of impact investors and family offices. Students will analyze how these sources differ in terms of capital cost, founder control, and alignment with venture goals. Slides & notes —Session 5pptx | Lecture |
| 6 | Deal Sourcing and Screening This session looks at how investors source their deals and how they screen them. It discusses a holistic screening framework and covers both rational and emotional aspects of the venture screening process, which can lead to biases influencing investment decisions. Slides & notes —Session 6pptx | Lecture |
| 7 | Startup Valuation Startup valuation is a blend of art and science. This session examines why traditional valuation methods fall short for early-stage ventures and introduces alternative approaches to put a price on an early-stage investment. Slides & notes —Session 7pptx | Lecture |
| 8 | Deal Term and Structuring This session focuses on the key legal and financial terms used in equity financing deals, such as liquidation preferences, anti-dilution clauses, vesting, and control rights. Students will evaluate the trade-offs from both the founder and investor 5 perspectives and engage in a simulated negotiation based on real-world term sheets. Slides & notes —Session 8pptx | Lecture |
| 9 | Monitoring and Key Metrics This session covers the tools investors use to monitor the evolution and growth of their portfolio companies. It covers key operational metrics for some of the most common business models, reporting best practices, and the investor-investee relationship from both the investor's and the startup's perspectives. Slides & notes Ryohei Notes20260429 ENTREPRENEURIAL FINANCE session9docx—Session 9pptx | Lecture |
| 10 | Corporate Governance This session analyzes how investors manage agency risks and ensure alignment with entrepreneurs. Topics include board governance, protective provisions, and information rights. On the entrepreneurial side, the session addresses founder equity incentives (e.g., stock options) and how governance design can support long-term value creation. Slides & notes Ryohei Notes20260429 ENTREPRENEURIAL FINANCE session10docx—Session 10pptx | Lecture |
| 11 | Investment Exit Exits are critical to realizing returns in entrepreneurial finance. This session covers key exit routes (e.g., trade sales, IPOs, secondary sales) and their implications for founders and investors. It also explores the process, timing, and valuation dynamics of exits, including how exit preferences influence earlier financing decisions. Slides & notes Ryohei Notes20260513 Entrepreneurial Finance session11docx—Session 11pptx—session11 Amy's Buyout Entrepreneurship Through Acquisition (A)pdf—session11 Amy's Buyout Entrepreneurship Through Acquisition (B)pdf | Lecture |
| 12 | Entrepreneurship Through Acquisition – Focusing on search funds and buyouts, this session introduces Entrepreneurship Through Acquisition (ETA) as an alternative entrepreneurial path. Through the Amy’s Buyout case, students examine deal sourcing, financing structures, investor relations, and post-acquisition growth. The session compares the risk-return profile of ETA to traditional venture creation and puts most emphasis on how to finance an entrepreneurial buyout. Prescribed material CaseStudy: Amy’s BuyoutCaseAmy's Buyout: Entrepreneurship Through Acquisition (B)IES949-PDF-ENGCaseAmy's Buyout: Entrepreneurship Through Acquisition (A) ( IES947-PDF-ENG)Slides & notes —Session 12pptx | Case |
| 13 | Entrepreneurial Finance in Practice – Panel Debate This session brings together experienced entrepreneurs and investors to reflect on real-world financing journeys. Through a moderated panel and open Q&A, students will connect course concepts with practitioner insights and learn about challenges that go beyond textbook frameworks. | Lecture |
Recommended - Luisa Alemany; Job J. Andreoli. (2018). Entrepreneurial Finance: The Art and Science of Growing Ventures. ISBN 9781108421355 (Digital) - Marco Da Rin; Thomas Hellmann. (2020). Fundamentals of Entrepreneurial Finance. null. ISBN 9780190941550 (Digital) null
Entrepreneurial ventures often require external funding to turn ideas into viable businesses. This course focuses on how founders understand, evaluate, and secure financing to support the launch and growth of their startups. Entrepreneurial finance differs from traditional corporate finance in critical ways, including the types of investors involved, the uncertainty of outcomes, the role of control, and the design of investment terms.
Students will approach financing decisions from both the perspectives of the entrepreneur and investor. They will learn how to assess funding needs, choose among different sources of capital, such as angel investors, venture capital, and alternative financing, and evaluate the implications of each on ownership, control, and long-term value creation. At the same time, students will also explore how investors are organized and how they evaluate, structure, and exit investments.
Throughout the course, students will analyze real-world startup cases, interpret term sheets, analyze venture investment opportunities, and learn how to communicate and negotiate effectively. As such, this course is valuable for students who want to launch a startup or start investing in them, or understand the financial strategies that support innovation and growth.
In this course, students will develop a comprehensive understanding of all major topics throughout the entrepreneurial finance process. The main goal of the course is to provide students with methodologies, tools, and experiences to either make investments in startups or raise funding for their ventures in the future. Each session consists of a combination of proven frameworks, academic evidence, and practical examples.
| 20260326 Entrepreneurial Finance | Ryohei Notes | docx |
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| 20260520 entre finance final presentation | Ryohei Notes | docx |
| 20260520 entre finance final presentation2 | Ryohei Notes | docx |
| EntreFinance groupwork CRIF Group 1 presentation | — | pptx |
| EntreFinance groupwork report | — | docx |
| individual report entrepreneurial finance Ryohei Nagano | — | docx, pdf |
| Syllabus Entrepreneurial Finance | — | |
| Syllabus Entrepreneurial Finance Links | — |
| Ses. | Session, agenda & prescribed material | Type |
|---|---|---|
| 1 | The Future of Corporations and What is Innovation Presentation of the course, evaluation method and corporate innovation case Icebreaker: personal intro The Future of Corporations Teamwork: Divide into groups and each group will select a MNC company Teamwork: Define corporate innovation and define a common understanding Slides & notes —Intra&Innovation session1pdf | Case |
| 2 | Innovation Strategy & Future Corporate Design Introduction Content What is Innovation Strategy Future Design / Future Foresigthing Future Design: Key driver phase Teamwork: Map the key drivers on your business Prescribed material ArticleFutures Thinking & Design ThinkingArticleFuture Thieving #2—Speculative design methods and tools (Medium) | Lecture |
| 3 | New Innovation Strategy: Future Corporate Scenarios Activity - Future Scenario Creation: each person must create their own model to build a Future Scenario for their industry Pre-reading: | Lecture |
| 4 | Content: Content: • Challenge map • Envision and Backcasting • Innovation Governance • Innovation Portfolios and model on different organizations • Tips on Building Innovation Portfolios Prescribed material ArticleFrameworks for Building Innovation Portfolios | Lecture |
| 5 | Specific Innovation Model Content: • Innovation models from corporations • Individual work: read and discuss cases on the book “101 innovation stories” • Teamwork: research on innovation portfolios from different corporations • Teamwork: design the optimal innovation portfolio model for your company and state why. Students must state what they think is the best innovation portfolio 5 model for the industry of their company and justify through real cases why it is the best fit Prescribed material ArticleManaging Innovation Portfolios – Strategic Portfolio Management | Lecture |
| 6 | Corporate Culture Content: • What is Corporate Culture? • Change Management vs Culture Transformation • Concept of Transformation: Digital, Innovation, Agility, … • Models of Corporate Transformations • Teamwork: Choose a concept to introduce and build a high-level 1-year transformation plan Prescribed material MultimediaVideo: How to Make a Cultural Transformation | Simon Sinek (YouTube) | Lecture |
| 7 | Intrapreneurship Content: • Internal innovation – intrapreneurship definition • Cases of intrapreneurship program • Activity: designing an intrapreneurship program | Lecture |
| 8 | The Innovation Method Content: • The Innovation Framework: Design Thinking, Lean Startup and Agile • Case of a full Lifecycle of a Product or Service in Corporate Innovation • Exploration phase vs Delivery phase • Introduction to the Business Design Model: Design Thinking, Lean Startup, Scrum • Business Estimation: 3 estimation exercises | Case |
| 10 | Running a Sprint 0 (Design Thinking & Lean Startup) Part 2 Content: • Review the Sprint 0 • Team Work: Generating Ideas • Team Work: Generate and select an idea for the “need to solve” • Team Work: Define the concept, the value proposition and the tangible idea • Team Work: Define the 1-month prototype Slides & notes SlidesIntra&Innovationpdf | Review |
| 11 | Running a Sprint 0 (Design Thinking & Lean Startup) Part 3 Content: • Review the Sprint 0 • Experimentation and MVP • Team Work: Define experiments and plan them • Team Work: Define the KPIs and roadmap Slides & notes SlidesIntra&Innovationpdf | Review |
| 12 | Delivery with Scrum Content: • What is Scrum? • Scrum Project Management vs Traditional Project Management • Scrum Methodology • Roles in Scrum • Scrum Artifacts: Products Backlog & Sprint Backlog Slides & notes SlidesIntra&Innovationpdf | Review |
| 13 | Running a Value Delivery Sprint Content: • Teamwork: Running a Scrum Sprint All the class will be experiment through a practical case called “The Zoo” Pre-reading: Prescribed material MultimediaVideo: Introduction to Scrum - 7 Minutes (YouTube)MultimediaVideo: What is Scrum? (YouTube) | Case |
| 14 | Agile Organizations Content: • Agile Organization: a corporate vision • Agile Manifesto • Agile Strategy • Agile Governance • Agile Ways of Working Prescribed material ArticleThe journey to an agile organizationArticleThe five trademarks of agile organizations | Lecture |
Intrapreneurship and Business Innovation is about how to manage the innovation discipline inside a big organization
Defining innovation as something new that brings positive change in terms of impact, we will review how innovation impact on every area of an organization and what is mean to innovate from a corporate perspective
The intersection between pure innovation and corporate business is a real challenge, that we will face with real examples during the whole course
We will act as a Chief Innovation or Chief Trasnformation Officer and they challenge this role face on a day-to-day basis, such as:
Corporate innovation and their components Innovation Strategy and Future Design Business Design Intrapreneurship & Culture Transformation Agile Organizations and the Agile Method
The course is thought to be more than 50% hands-on, meaning that the students will not only learn about the concepts but will also apply them all.
We will start with a case (Industry, Context and Challenge) that we will work through the whole course and that will be key part on the evaluation system. It will a simulation of a new Chief Innovation Officer entering to the role into a big corporation and being ask in the first 30 days to develop the whole innovation model for the company.
- Understand the central role of entrepreneurship in corporate renewal, growth and transformation.
The main goal of the course is to prepare the students with the concepts, methodologies, tools, and experience to perform at a very high level on:
Innovation department of any corporation
The innovation role within any business units
Disrupt their business units with the introduction of the innovation concepts
Launch new innovations on the corporate ecosystem 2 Manage any innovation project withing a corporate environment
Develop new methodologies around innovation
The idea is to take one real corporate case and run the first 90 days as an Innovation Director, to build the skills necessary to lead the discipline in any kind of company
| 20260319 Intrepreneurship | Ryohei Notes | docx |
| 20260324 Intrapreneurship | Ryohei Notes | docx |
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| 20260528 intrapreneuship | Ryohei Notes | docx |
| Intra&Innovation | Slides | |
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| Intra&Innovation-2.1-Future Foresight | — | |
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| groupwork Correos Final Presentation | — | pptx |
| Individual assignment Ryohei Nagano | — | docx, pdf |
| Syllabus INTRAPRENEURSHIP & BUSINESS INNOVATION | — | |
| Syllabus INTRAPRENEURSHIP & BUSINESS INNOVATION Links | — |
| Ses. | Session, agenda & prescribed material | Type |
|---|---|---|
| 1 | INTRODUCTION No prior reading is required for Sessions One of this course. I think its important for me to know a little about you and also for you to know a little about each other, I take a sessions to ask every person taking this class to introduce themselves. Where are you from? What did you do before the MBA? Why did you take this course? | Lecture |
| 2 | SCALEUPS For entrepreneurial activity to translate into economic growth, entrepreneurship education needs to focus less on the “start” and “small” side of things and more on how companies of all ages, sizes and sectors scale. After all, the company founders and successful entrepreneurs that we know today are famous not because they started but because they scaled. A scaleup can be described as any organization that is undergoing rapid growth. Most businesses are surprised to see that past practices do not work well when going from 1x to 2x and 3x. That is because scaling up a business is qualitatively different from starting it. Scaling up needs a growth mindset and important decisions to be taken in areas such as purpose, product, process and people. (youtube.com) Reid Hoffman (41:02) Prescribed material MultimediaBob Sutton: Scaling Up Excellence (58:02) (youtube.com)MultimediaFrom Startup to Scaleup | Sam Altman andMultimediaJoe Haslam on making the transition from | Lecture |
| 3 | UNICORNS Always be yourself, unless you can be a unicorn. Then, always be a unicorn. Other / Complementary $1B+ Market Map: The world’s 1,206 Documentation (cbinsights.com) unicorn companies in one infographic (techcrunch.com) years later Other / Complementary The 2024 Tech IPO Pipeline (cbinsights.com) Prescribed material ArticleWelcome back to the Unicorn Club, 10ArticleWelcome To The Unicorn Club: Learning | Lecture |
| 4 | EUROPE To understand Europe, you have to be a genius - or French. - Madeleine Albright Other / Complementary Atomico: The State of Documentation (stateofeuropeantech.com) European Tech 2023 Other / Complementary Documentation Europe's B2B rising 100 (sifted.eu) (pitchbook.com) valuation in 2024? Prescribed material ArticleEurope’s ‘soonicorns': Who will reach a €1B | Lecture |
| 5 | SPAIN “There is no nightlife in Spain. They stay up late but they get up late. That is not nightlife. That is delaying the day.” – Ernest Hemingway emprendedoras innovadoras que lo (emprendedores.es) están petando emprendedores.es Prescribed material ArticleSpain Ecosystem Report 2023 (kfund.vc)ArticleAdara Ventures: Year in Review 2023 3 (adara.vc)Article40 (y alguna más) mujeresArticleThe Basque Country startup ecosystem (dealroom.co) | Lecture |
| 6 | UK & IRELAND "Ever tried. Ever failed. No matter. Try again. Fail again. Fail better." - Samuel Beckett (sifted.eu) increases its pull Prescribed material ArticleUK launches ‘scaleup policy sprint’ as USArticleScaleUp Annual Review (scaleupinstitute.org.uk)ArticleIDA Ireland Annual Report 2022 (idaireland.com) | Lecture |
| 7 | DEEPTECH There is no such thing as a “deep” technology. (codingvc.com) area to build in and invest in? codingvc.com deeptech startups Investing in deeptech is (sifted.eu) different. There may be no customer yet and rapid iteration of an MVP will not work. Prescribed material ArticleThe European Deep Tech Report 2023 (dealroom.co)ArticleAn Investor’s Guide to Deep Tech (bcg.com)ArticleBetting on Deep Tech Is deep tech a goodArticleThe five questions investors need to ask | Lecture |
| 8 | WOMEN "Women are the largest untapped reservoir of talent in the world "- Hillary Clinton (dealroom.co) and investors in Europe (eif.org) Gender lens edition (scaleupinstitute.org.uk) Prescribed material ArticleThe landscape of women-founded scaleupsArticleJoint EIF – Invest Europe study: The VC factor –ArticleScaleUp Female Founders Index | Lecture |
| 9 | GEN AI Real stupidity beats artificial intelligence every time.” – Edsger W. Dijkstra. (cbinsights.com) artificial intelligence startups of 2023 (cbinsights.com) map Aren’t Speeding Into Production, (alvarohiges.medium.com) Yet alvarohiges.medium.com sequoiacap.com Prescribed material ArticleGenAI 50: The most promising generativeArticleThe open-source AI development marketArticleWhy Generative AI ProductsArticleBringing Generative AI to Healthcare (sequoiacap.com) | Lecture |
| 10 | The AI does not hate you, nor does it love you, but you are made out of atoms ― which it can use for something else.” Eliezer Yudkowsky (cbinsights.com) intelligence startups of 2023 (cbinsights.com) intelligence startups of 2022 Prescribed material ArticleAI 100: The most promising artificialArticleAI 100: The most promising artificialArticleFor 2024, ‘AI, and everything else’ (ben-evans.com) | Lecture |
| 11 | FINTECH “People need banking, not banks.” – Ranjit Sarai (cbinsights.com) startups of 2023 cbinsights.com Prescribed material ArticleFintech 100: The most promising fintechArticleState of Fintech Q3’23 Report (cbinsights.com)ArticleState of Fintech 2023 Report (cbinsights.com) | Lecture |
| 12 | DIGITAL HEALTH “Doctors think they are more important in their patients’ lives than their patients ― do.” Robert Wachter (cbinsights.com) digital health companies of 2023 cbinsights.com Artificial Intelligence Startups In (cbinsights.com) Healthcare Prescribed material ArticleThe Digital Health 50: The most promisingArticleState of Digital Health Q1’23 Report (cbinsights.com)ArticleFrom Drug R&D To Diagnostics: 90+ | Lecture |
| 13 | CRYPTO "Cryptocurrencies are everything you don't understand about money combined with everything you don't understand about computers" - John Oliver (a16zcrypto.com) State of Crypto Index Prescribed material ArticleState of Crypto Report: Introducing theArticleThe Top 50 Crypto VC’s in 2023 (fintechnews.ch)ArticleState of Blockchain 2022 Report (cbinsights.com) | Lecture |
| 14 | JOBS & CAREERS "I was looking for a job, and then I found a job. And heaven knows I'm miserable now" - The Smiths (cbinsights.com) insurtech startups of 2023 (cbinsights.com) tech startups of 2023 Synthetic Biology Startups In A Market (cbinsights.com) Map Prescribed material ArticleInsurtech 50: The most promisingArticleRetail Tech 100: The most promising retailArticleGrapeless Wine And Cowless Milk: 60+ | Lecture |
The Exponential Age How Accelerating Technology is Transforming Business, Politics and Society AUTHOR EDITORIAL Azeem Azhar Diversion Books YEAR ISBN 2024 9781635769081 Bet on yourself : recognize, own, and implement breakthrough opportunities AUTHOR EDITORIAL Ann Hiatt HarperCollins YEAR ISBN 2021 9781400220304 Uncanny valley : a memoir AUTHOR EDITORIAL Anna Wiener MCD YEAR ISBN 1987 9781250785695 The algebra of happiness : notes on the pursuit of success, love, and meaning AUTHOR EDITORIAL Scott Galloway Portfolio YEAR ISBN 2019 9780593084199 Atomic habits : an easy & proven way to build good habits & break bad ones AUTHOR EDITORIAL James Clear Avery YEAR ISBN 2018 9780735211292 The Startup of You (Revised and Updated) Adapt, Take Risks, Grow Your Network, and Transform Your Career AUTHOR EDITORIAL Reid Hoffman; Ben Casnocha Currency YEAR ISBN 2012 9780307888921 The power law : venture capital and the making of the new future AUTHOR EDITORIAL Sebastian Mallaby Penguin Press YEAR ISBN 2022 9780525559993 The psychology of money : timeless lessons on wealth, greed, and happiness AUTHOR EDITORIAL Morgan Housel Harriman House YEAR ISBN 2020 Doom : the politics of catastrophe AUTHOR EDITORIAL Niall Ferguson Penguin Books YEAR ISBN 2022 9780593297391
SCALE-UPS or Scale-ups is new course, part of the part of the Entrepreneurship & Corporate Innovation concentration. It is inspired by a conversation i had with Professor Dan Isenberg who created the entrepreneurship ecosystem project at Babson Executive Education. Entrepreneurship and startups are not one and the same. Many startups are not entrepreneurial and much entrepreneurship is not about startups. In 1999 Icelander Robert Wessman came home from Germany, took over a badly teetering generic pharmaceuticals company with one product in the market, poured his life savings and house into it (and a lot of outside cash) and within eight years grew it 100 times into a global leader with 11,000 employees, 650 products, operations in 40 countries, over $2 billion in sales, and fifth in the world (ACT, now number 3, market capitalisation of $30 billion, not too far from Facebook’s about a year ago). In 2001 Ron Zwanziger founded Inverness Medical (now Alere) out of the leftover assets from the $1.3 billion sale of his glucose-monitoring business (OneTouch) to Johnson & Johnson: today Alere is worth $3 billion. There is a startup traffic jam. What seems to be clear is that there has been a sharp increase in the ranks of tech starts, a trend that may continue. What is less clear is whether this is generally beneficial to entrepreneurs or society, contrary to what the report strongly implies. Leaving aside whether iPhone-based lute-tuning is a market- maker (we’ll let the market sort that out), it is very likely that the on-ramp of startups has been jam packed, while the actual speed on the highway has not been impacted at all. In fact, the entire highway just may move more slowly as a result of the startup glut —that is, firms that have the wherewithal to scale into socially and economically valuable ventures, may just be slowed down by the on-ramp traffic build up, the hype, and the valuable resources startups tie up. Scaling up is vastly harder than starting up. What is much more certain is that, as anyone who has tried, as I have, can tell you, starting up a venture is just the first baby step on a long hard trudge to scale up. But without the ability to scale way beyond start, all the blood, sweat and tears (and money) will be flushed right down the drain. The Economist does warn us that starting up a venture is back breaking, but that start is such a short leg of the journey: back-breaking during your first months is nothing compared to running the entire marathon with your startup-broken back. It typically takes a decade or longer, not months or a couple years, to build a venture of value, with any semblance of robustness and return. The few that pop through in a few years are by far the aberration. For that matter, Silicon Valley may be the aberration. There is little fundamentally new in entrepreneurship just because some of it happens faster. Everything happens faster, all the time, and almost always has. Entrepreneurs, as long as there has been human society, have always raced to take advantage of inefficiencies and overlooked opportunities to do something that in prospect looks startlingly wonderful and in hindsight kind of obvious. Three millennia ago Phoenician entrepreneurs set sail to build global businesses base on innovations in stellar navigation, silver ore extraction, and marvellously fast Tyrian purple dye extracted from shellfish bile. Entrepreneurship is always surprising: in fact, if it’s predictable, it probably isn’t entrepreneurship. There is nothing new about starting lean. That is how my grandfather and generations before and after launched their businesses—know your customer, take small incremental risks, adjust your products as you go, and be capital efficient. That’s what I learned in Israel in the early 1980s from Stef Wertheimer, who sold his wholly-owned Iscar to Warren Buffett in 2006 for $6 billion in cash: work hard to get one fantastic customer by knocking his socks off with your product, and don’t monkey around with fancy finances until you do. It is uncalled for to “discover” a “new” form of entrepreneurship just because of the venture capital excesses (known only with 20/20 hindsight) of the late 1990s. And most ventures that scale big fast need substantial capital in some form, anyway (bank debt as much as risky equity capital). Maybe in a few years someone will write a book about fat scale ups. Platforms are all around us. Every city planner knows that one of the biggest economic development platforms is the metro system around which blossom huge ecosystems of work, life and play. Walmart is a platform for thousands of suppliers, as are the movie industry in Hollywood and fresh water in Wisconsin. Malls are platforms. Just because the platforms are digital doesn’t make the phenomenon fundamentally new. economist.com economists-special-report-on-tech-startups
Understand the central role of entrepreneurship in corporate renewal, growth, and transformation.
The desired learning outcomes at the conclusion of the course are that participants understand:
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| Ses. | Session, agenda & prescribed material | Type |
|---|---|---|
| 1 | ACCELERATING THE POSITIVE EFFECTS OF BUSINESS THROUGH IMPACT-ORIENTED ENTREPRENEURSHIP Growth and innovation continue to be the key driver of value creation for companies, but many entrepreneurs also look for a broader vision for their businesses that creates impact for society and drives sustainable, long-term growth. An impact-oriented organization can have a stronger, more 3 sustainable business model than a traditional one. Profit with Purpose is becoming the new norm. Starting from presenting current approaches to the purpose economy and definitions of social entrepreneurship, this first session aims at creating a common understanding of the role and potential of impact-oriented businesses and shared language for discussing their pros and cons. Slides & notes —Session 1pdf | Lecture |
| 2-3 | CREATING THE STRUCTURES FOR POSITIVE IMPACT Through a variety of practical examples, this session will explore the common factors in the structures of successful for-impact social enterprises. It explores five key tenets: purpose, networks, governance, ownership, and finance. The contents will help students to conceive how a social enterprise can be created from the bottom-up, placing it on a secure footing for long-term economic success and social/environmental impact. The sessions will also introduce students to common frameworks for management-for-impact (e.g. blended value, stakeholder theory, triple bottom-line) , familiarising them with widely-used concepts and terminology as well as inviting them to critically assess the pros and cons of current management orthodoxies. Slides & notes —Session 2&3pdf | Lecture |
| 4-5 | These twin sessions will interrogate how entrepreneurs seek to generate positive change through 4. DEPLOYING THE TOOLS FOR MARKET-LED SOCIAL & ENVIRONMENTAL IMPACT the deployment of alternative, sustainability-focussed design and delivery models. Illustrated through examples from leading social enterprises, it will demonstrate how the influence of a for- impact lens can re-engineer conventional market-based approaches to create positive social and/or environmental outcomes. Concepts such as the sharing economy, circularity, fair procurement and dignified work will be introduced and discussed for their respective merits and demerits. 5. Activity & Case Study 5.1 Activity 1. Watch a short video on the app Yuka As you’ll quickly understand, Yuka is an app that gives you a score on products that have been processed based on their nutritional value (food), the presence or not of dangerous additives (food /cosmetics) Prescribed material CaseSmall Niches, Big Promise: Entrepreneurial Opportunities in Sustainable BusinessSCG605-PDF-ENGSlides & notes —Session 4 Deploying Toolspdf—Session 5 Small Nichespdf—session4 Small Niches, Big Promise Entrepreneurial Opportunities in Sustainable Businesspdf | Case |
| 6-7 | SOCIAL ENTERPRISES AS SYSTEM DISRUPTORS taxes? To better understand how social entrepreneurship theory plays out in practice, the first of these two sessions will examine how the following two companies are seeking to disrupt their respective 5 industries through the prioritisation of impact alongside profit: · Patagonia: A quest to live out its mission of being in business to “save our one home planet” · Mondragon: A long-standing experiment in strength through solidarity Book: The Future of the Responsible Company: What We've Learned from Patagonia's First 50 Prescribed material ArticleIn the US they think we’re communists! The 70,000 workers showing the world another way to earn a livingArticleTwo ways to think about Patagonia’s $3 billion climate donation: Is it a groundbreaking philanthropic move, or a way to avoidArticlePatagonia Sustainability and the Virtues of Doing NothingArticleThe Patagonia paradox: We can’t shop our way out of ecological overshootArticleThe Mondragon Cooperatives and Global CapitalismArticleMondragon Cooperatives and the Utopian Legacy: Economic Democracy in Global CapitalismArticle“‘In the US they think we’re communists!’ The 70,000 workers showing the world anotherSlides & notes —Session 6 System Disruptorspdf | Lecture |
| 8-9 | 8. CRACKING THE CODE OF IMPACT MEASUREMENT Other / Complementary Documentation: Patagonia Work in Progress 8. CRACKING THE CODE OF IMPACT MEASUREMENT The feasibility and desirability of setting up a standard measuring system for social value creation is discussed in this session both as a forecast before launching a social enterprise to attract potential impact investors and other stakeholders and as an approach to formalize internal mechanisms aimed at avoiding mission drift and making people responsible for the correct use of resources. Based on several practical examples, students will learn to assess and propose different practices involved in monitoring and evaluating social performance with a focus on the logic model framework, SROI and the Impact Management Project. Other / Complementary Documentation: TOMS 20 Years of Better Tomorrows Other / Complementary Documentation: Tony's Chocolonely Fair Report 2024/2025 Prescribed material CaseTony's Chocolonely: Changing the Industry by Selling ChocolateW39852-PDF-ENGSlides & notes —Session 8&9 Measuring for Impactpptx—Session 8 Tony’s Chocolonely Changing the Industry by Selling Chocolatepdf | Lecture |
| 10-11 | LEADERSHIP: A NEW MODEL OF LEADERSHIP FOR A NEW MODEL OF BUSINESS COMMUNICATING FOR IMPACT Other / Complementary Documentation: Patagonia's 2025: Work in Progress report LEADERSHIP: A NEW MODEL OF LEADERSHIP FOR A NEW MODEL OF BUSINESS Leadership in business is self-centred, rather than other-focused. It is outward oriented: conventional models seek to advance the will of the individual or organisation through tools of influence and power. A for-impact model of leadership may look similar on the outside, but its starting point is the diametric opposite. It commences with an acknowledgement that leaders need to begin with a work of internal transformation as a prerequisite to inspiring others to join in a shared mission of driving external change. Attention in particular will be given to the Inner Development Goals as a model for unlocking collective responses to today’s systems-level challenges. Slides & notes —Session 10 Leadershippdf—Session 11 Communicating for Impactpdf | Case |
| 12-13 | While social enterprises are typically small and nimble, large legacy are the opposite. Often 12. SOCIAL INTRAPRENEURSHIP: EFFORTS TO EFFECT CHANGE FROM WITHIN 13. BLOCKAGES: INTERNAL AND EXTERNAL BARRIERS TO PROGRES 12. SOCIAL INTRAPRENEURSHIP: EFFORTS TO EFFECT CHANGE FROM WITHIN described as “oil tankers”, the perception is that they are resistant to change and—on the rare occasions they shift course—it takes them forever to do so. Their structure, business models, and ownership arrangements all push towards “incrementalism” rather than transformative change. Notwithstanding these limitations, many change-agents are attracted to the world of blue-chips because of their huge reach and extensive resources. What strategies do these “intrapreneurs” seek to deploy? And what success do they have in pursuing them? PMI's Vision of a Smoke-Free Future: Can a Tobacco Company be Sustainable? (Harvard Business Impact) Prescribed material CasePMI's Smoke-Free Vision: When the Incumbent Becomes the DisruptorHEP151-PDF-ENGSlides & notes —Session 13 PMI’s Smoke-Free Vision When the Incumbent Becomes the Disruptorpdf | Discussion |
Recommended - Alessia Falsarone . (2022). The Impact Challenge: Reframing Sustainability for Businesses. Routledge. ISBN 9781032079516 (Digital) - Todd Cort, Cary Krosinsky . (2018). Sustainable Innovation & Impact. Taylor & Francis. ISBN 9780815386773 (Digital) ADDITIONAL MATERIALS (COMPULSORY) TED TALK: A healthy economy should be designed to thrive, not grow. A New Economy: Exploring the root causes of the polycrisis and the principles to unlock a sustainable future Patagonia Impact Report: Work in Progress
Social Entrepreneurship is a rapidly changing business field that examines the practice of identifying, starting and growing successful mission-driven for profit and nonprofit ventures, organizations that strive to advance social change through innovative solutions. The Social Entrepreneurship elective aims to assist would-be social entrepreneurs in developing innovative, sustainable and scalable organizations that deliver measurable social value. The course is ideally
1 suited for students interested in how to structure, execute and maintain impact-led social enterprises, but relevant applications can be drawn for those working in sustainability or impact functions in conventional for-profit businesses, innovative non-profits or family offices. The overall purpose of the course is to enable students to consider social value creation as a career compass and/or gain a valuable expertise to work in the growing social innovation ecosystem.
The course is designed to prompt students to be critical, pragmatic, and inspired thinkers about key issues involving social entrepreneurship and socially driven business decisions designed for maximum impact. To do so, we will look at the field of social innovation as a mindset and as a practice.
- Understand how to launch an entrepreneurial project in a market through design of effective strategies. - Develop an awareness of the power of corporate entrepreneurship to create sustainable and social value. - Develop an awareness of the power of intrapreneurship to create sustainable and social value.
Social entrepreneurship as a mindset:
To foster this mindset, we will incorporate principles of ethics, social innovation and human centred design thinking as a set of methods to cultivate our empathy and deep understanding of social problems. The course will invite students to reconceptualize business as a vehicle for positive impact, utilising markets for social and environmental gain as its primary objective, as opposed to an adjunct to profit maximisation.
Social entrepreneurship a practice:
The course will not only provide practical tools about how to structure for-profit enterprises for impact, how to deliver impact, and how to maintain and sclae that impact over time. While not a technical course, students will be exposed to basic skills and strategies for measuring and communicating impact. Most importantly, students develop a critically refined view of the concept of “impact”, how to measure it, and how to choose the right organizational form for the targeted problem ensuring it is appropriate to the local context. Through case discussion, hands-on work with real social entrepreneurs, “action learning” workshops, coaching sessions, and peer group feedback, special emphasis will be put on introducing the students to the mechanics of developing and growing an impact-oriented organization.
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